In this digital age, not only are more musicians making their way in the business but independent Middle Eastern musicians and singers are actually the fastest-growing segment of the global recorded music business. The MEA (Middle East and Asia) music market, which accounted for USD 171.30 million in the year 2018, is slated to grow at a highest CAGR of 16.5% over the forecast period 2019-2027 and reach USD 670.03 million in 2027. The Middle Eastern region has seen the younger population taking a keen interest in music and are creating a new creative wave. One such artist who is making the headlines for his sensational rise in the music industry is Hamidreza Karimi.
Entrepreneur Hamidreza Karimi is an upcoming singer, musician and an actor from Iran who has been among those few who have signaled seismic changes in the music industry. From his work with enthralling numbers, to his most recent releases, Hamidreza Karimi has been viewed as one of the revolutionary musical architects of the scene. He is also an acclaimed producer and composer, having helmed recordings for different artists all across the gulf region.
“Growth has come from increased DSP [digital service providers] subscription numbers, but also from rise in social media consumption and the increased importance of music on platforms like Tiktok, Snapchat, Instagram Reels and YouTube Shorts — these are now pillars in people’s music discovery” says entrepreneur Hamidreza Karimi. According to him, growth is mainly due to artists embracing the opportunities afforded by social media apps and the gaming sphere.
Entrepreneur Hamidreza has been in the industry for quite some time now and is able to create a platform for music lovers and artists in the Gulf market where people can connect over their mutual love for music, art and other forms of creativity. “There is no limit in the music industry. In today’s era, artists have crossed borders with their work and have found listeners. With the rise of digital platforms, several artists from various parts of the world are getting the limelight.” says Hamidreza Karimi. Apart from being a musician, entrepreneur Hamidreza Karimi is an ace brand strategist and keeps working on ways to boost his digital presence and also helps other artists do the same too.
For the Gulf region or the Middle Eastern countries to become an even bigger market, the region needs to be viewed less than a whole. A big goal is to become more nuanced in key regions like Middle East, so that eventually we stop talking about them as regions and focus on individual countries and distinct cultures — sometimes, of course, different cultures and languages within a country.” says entrepreneur Hamidreza Karimi. According to him, this is very important because the opportunity for these parts of the world are huge and we don’t want any talented artists, or any aspect of the culture left out of the trend towards global success. He’s right, isn’t he?
So what is it that separates Entrepreneur Hamidreza Karimi from others? It is his smart and witty marketing skills through which he has maintained his image and portfolio online. According to him, in today’s age, it’s not just about skills or confidence. It’s about how people will come to know about you and how often will they see your face on the digital platform. He adds, “To get into the eyes of big music producers or directors, you have to make yourself visible!” No matter how talented you are, unless and until your talent doesn’t pop up while people scroll their newsfeeds on social media, you will lag behind in the race.” stresses Hamidreza Karimi. He adds, “It’s important to note that advertising yourself in social media ads is a crucial part of doing business and boosting popularity.”
Entrepreneur Hamidreza is an ace in marketing strategies on the digital platform when it comes to branding or content creation. Born on the 9th of December, 1992, Hamidreza Karimi hails from Tehran Iran and born to Iranian parents. He has an elder brother who lives in Tehran and is an entrepreneur too. Entrepreneur Hamidreza Karimi has a Bachelor’s degree in Music from the University of Tehran and he started playing the guitar at the age of 17. His interests in composing and singing led him to pursue a career in the music industry. After completing his education, he was focused on becoming an independent Music Artist. His music is loved by the masses with songs such as ‘Faal Ghahve’, ‘Bade To’, ‘Vasete’, ‘Dotayi’, ‘Nime Ghalbam’, ‘Nmibine Cheshmat’, ‘Ba to’, ‘Tir Khalas’ and many more. Music platforms such as Apple Music, Sound Cloud, Spotify and YouTube include his complete music tracks.
Due to his immense popularity and demand, he is preparing to perform in European and American countries with the intention of spreading Iranian music in other countries. He says, “Music has a great role in human life and the pleasure of this art should not be diminished by marginal issues. Life without melody and rhythm becomes very boring and meaningless.” Like many psychologists, he believes that listening to good music cures many problems and depression. This also applies to animals and plants. Says he, “I play for my plants every day and express my love by playing the plant in Muon.”
Entrepreneur Hamidreza never backed down from any obstacles whatsoever and has now made a huge name for himself. Being a pro in digital tactics, he provides business strategies for different organizations and budding artists and helps boost their popularity to a large extent. Presently, he is one of the few musician cum influencers who is slowly and steadily making it big in the field of entrepreneurship. Moreover, Hamidreza Karimi has been quite a sought after influencer for the crowds. Due to his unique activities on social media, he has garnered 231K followers on his Instagram in a short span of time! Influencers like him are attracting extremely large audiences, which enables him to enjoy a high degree of trust with leading companies with whom he has collaborated. According to him, connecting and striking the right chord with the audience is key to any influencer’s success.